Billabong Board Shorts
Billabong board shorts were invented back in the 1980’s by an actual surfer by the name of Gordon Merchant. He decided back then (almost 30 years ago) to create the best pair of board shorts, with the best quality of material, for people like himself who were avid surfers. By the time the 1990’s rolled around Billabong was already an international success. In Billabongs Semi Annual report dated February of 2010 it said that the company closed last year with 360 company retail stores (which a little over 25% of all their sales occurred in the retail department). Of those 360 stores, 90 are found in Europe, 157 are found in Australia, and 94 are found in both North and South America combined. Much of Gordon Merchant’s success came from his promotional and marketing strategies. The company does huge promotions with top board surfers in order to gain product recognition, which it nails every time. The company also invests much of its time and effort into the youth who are interested in becoming professional athletes. Not only does that show they invest their time helping youth excel in their dreams of some day going pro, but they also figure if they target the children at a young age they will more than likely stay loyal and be a life time customer to Billabong.
Men’s Board Shorts
Billabong board shorts for men are designed for the youth with very loud and bold prints as well as colors. Some of the styles for their shorts include the Vice which is an 80’s style inspired pair, the Taj (named after Taj Burrows an actual surfer) which fits perfectly for the professional surfers to help curve their body while they move around in the water, and then there is the Havana style which is a slimmer and shorter version of board shorts. The company already has a new style for men which will hit shelves next season for their Billabong board shorts collection. It is called the Quad X Stretch which means the material is stretchable in four different ways, which gives the surfer optimal mobility. As for the Billabong board shorts women may purchase, this year has been very bright and sparkly oriented. The style screams retro yet girly at the same time. The items that are more popular this season are not only the board shorts of normal length, but the boy cut board shorts which are a tad bit shorter and more fashion oriented then athletically.
Not only are Billabong board shorts created out of recycled materials such as plastic bottles and textiles, but the company itself is all about helping the environment which shows the values and morals of the company. The material itself is called Eco Supreme Suede and they use the material for some of their board shorts and swim wear. The company itself has helped out in numerous beach and ocean clean ups. No wonder the company is considered one of the best companies dealing with board shorts and swimwear. They produce awesome designs and are constantly coming up with new materials and styles to help a surfer move easy and comfortably, and to top it off they produce eco friendly products. Also the prices are very reasonable. Men’s board shorts on average are about $50 dollars. As for the Billabong board shorts women purchase, they run at about $40-$50 dollars on average. Although Billabong board shorts are designed for the athletic water sport enthusiasts, the shorts themselves are so stylish that people who do not enjoy water sports but merely enjoy the look wear them as a fashion statement.
Also when you purchase Billabong board shorts take note that their sizes tend to run a little bit smaller than your average board shorts. I would recommend if you are one of the many consumers who shop online to measure yourself and then match your sizes appropriately with the sizes given to you by the Billabong website. If you do not purchase your Billabong board shorts online, but you purchase them in an actual retail store I would highly recommend trying the board shorts on simply for your own convenience, because they do run smaller, you do not want to come to this realization once you are home. Plus most store policies on bathing suits or board shorts do not allow returns on clothing once it has left the store premises.
If you have any further questions on styles, customization, or what cut of board shorts is suitable for your body type you can always go to any website to find your answers. Plus just like any product out there, you can look up the Billabong board shorts and find consumer reviews and comments on the product to verify your purchase will be one to your likening.